Tuesday, November 11, 2008

My Profile


Name : Simran Kohli


Profession : RJ, Entrepreneur, Writer


First show : Street talk 10 in AIR in 1995.


Author : The Radio Jockey Handbook"Understanding Radio"


At present : Breakfast show with Radio City 91.1FM & Director of Academy of Radio Management (ARM).


My Radio career : My affair with radio started in 1995 from Air FM’s show ‘Street talk10’...After finishing school from Loreto, Lucknow;...I graduated from IT College...Then I came to Delhi to do Mass Communication from MCRC Jamia...During this time I cleared the audition of AIR and thus started my career as Radio jockey...In the year 2001 joined Radio mirchi as programming head and also hosted the show " Mem didi MA LLB "...3 years later I joined RED FM as creative head and also hosted the Breakfast Show -‘Morning No. 1’...I've worked with the likes Deepak Chibber (AIR), Shammi Narang, Amin Sayani, Deepak Chopra, Sharad Dutt, Neerja Guleri, Tapas Sen, Harish Bhimani, Rehan Fazal (BBC) and last but not the least Mark Tully...So, I've also launched a leading Radio Station, Radio Mirchi (Times of India Group) as Programming Head, created amazing brand recall for the fledgling fortunes of Red FM, freelanced as Producer with BBC and other radio stations across the world. Since I've presented, scripted and produced some of the most popular radio shows, I've decided to pen down my learning in a series of 10 books on Radio for Fusion Books called Understanding Radio. I did "9 BAJE KI SETTING" as "TANKA QUEEN" on with BIG FM (Adlabs) in New Delhi a highly popular late night show..NOW I AM WITH RADIO CITY DOING THE MORNING SHOW SHOW...7AM TO 11AM ROZ/DAILY/EVERYDAY....


My personal profile : "Laadiieeez and Zantleman", the spelling may be incorrect but the style has definitely imbibed in every lips from the time when Simran was Fiza Khan, the then famous AIR FM jockey. The voice with a toss of guts and firmness with a tinge of chirpiness. That’s what this vivacious diva of radio arena creating a unique profile. I proudly state that, liked by many and heard by millions.Its not easy to craft your own style of lingo and formulate it to induce to lots of people. I have my own distinctive way to pronounce colloquial language in very unusual manner. Apart from radio career, I am a very vibrant person in my social activities; I am an active member of several NGO’s working for women empowerment, author of ‘Radio Jockey Handbook: Understanding Radio’ and also planning to write its series. Iam a regular Yoga practitioner too.